Published 14th December 2009
"We are very pleased with the general brand awareness created by the tannoy announcements and have noticed an uplift in sales during the period following each of the afternoon announcements."
Mark Hullin, Juicefix
Published 2nd July 2009
"Many thanks for the great advertising on the shopping centre radio....some patients have commented that they were unaware of us until the heard the centre tannoy.
I would definitely recommend this form of advertising"
Specsavers, Surrey Quays
Published 22nd June 2009
"Overall the offer worked well for us and i would re-consider doing it again in the future.
It improved footfall into the store and made customers who shop in Foyleside aware of our offer. Sales increased also which is hard to achieve in the current climate.
I'm pleased from the outcome and would recommend that retailers trial it."
Clare, Store Manager
Published 21st May 2009
"Debenhams Dunfermline saw an increase of 30% for our summer spectacular compared to the one we had in March.
We are confidant that the shopping centre radio combined with our other local marketing helped us achieve this fantastic figure. I think that the radio also helped significantly for us as the other end of the shopping centre is busier than our end as there are still not many shops open in the extension, apart from ourselves.
We will certainly use your service for our next event."
Ewan Keillor, Sales Manager
Published 10th February 2009
"All went remarkably well thanks. We have done some comparisons taking all marketing activities and the fact that it was pay weekend into account. Revenues compared with Feb 08 were +36% and footfall +14% over the 3 prime days of the sale. People were drawn to visit the store after hearing the announcement. May I take this opportunity to thank you for your help in making our sample event such a success"
Nike Designer Outlet Store
Published 13th January 2009
"I'm just letting you know that the promotion we ran with the announcement went a lot better than expected! The footfall of the shop improved greatly and our sales almost doubled over the 2 week period. We had our best week since I have been here and the item reports of stock that we sold at least tripled."
Owen, Saltrock
Published 29th December 2008
We are pleased to announce the recent campaign for nPower which carried across some 58 malls just before Christmas. Over 40 million footfall were reached in Malls across the North of England over a 2 week period, for a Wallace and Gromit featured campaign.
"We used Centre Radio to increase coverage of a new creative direction for nPower. Using Centre Radio during the busy Christmas period added an extra touchpoint to the plan and increased cut-through considerably"
Media Agency, Vizeum
Published 8th September 2008
Figures that have just made available to us show a 27.9% uplift in Hugo Boss sales during a 4 week radio campaign placed with Centre Radio.
In May 2008, Hugo Boss placed a 4 week radio campaign at the McArthur Glen Designer Outlet in Swindon. Sales were up 27.9% from the previous month and subsequently a drop off to more normal levels after the campaign ended at the end of May. Considering the steady downturn month by month in the retail sector, this spike is a significant figure.